Ad:tech's an exciting place to meet all kind of new prospects. Webmaster Radio dropped by the booth to speak with Jason Gill and Breanne Story amid all the crowds of people moving through. Topics ranged from our leading affiliate interface to an exciting discussion on mobile advertising and the search for a quality lead generation niche in the mobile space.
Neverblue partied deep into the night at the Bourbon & Branch. It was a really sweet place, you actually needed a secret passcode to enter the door, a la 1920's prohibition. We used the password Out of bounds in honor of our affiliate competition. Once guests entered, they were transported back in time to a well equipped speakeasy.
Network Manager, Jason Gill, kept the party bumping with rounds of tequila and various liquor concoctions. Throughout the evening, we mingled and drank with 100 of our closest partners. The historically themed venue also had no air conditioner, so things started to heat up! Thanks to all of our partners and clients who were able to attend, and we look forward to seeing you at the next event.
The Vancouver Island Tech Park's Power to Play competition took place last weekend and the results are in: Neverblue ranked #6 in the competition. This athletic event included roughly 4 hours running, crawling, sliding, jumping, pushing and challenging themselves and their teammates through stations of mud, water, bush, and other natural obstacles in a way that the Victoria business community has never seen before. Power To Play has set a charitable goal to raise $25, 000 for The Power To Be Wilderness School, an innovative outdoor education program that assists vulnerable youth in the Victoria area.
Neverblue employees filled the crystal ballroom at the Fairmont Empress with cheers as Reed Pridy took to the stage to accept the 2009 Business of the Year Award from the Greater Victoria Chamber of Commerce. Darcy Westfall, our IT Operations Manager, was a finalist for employee of the year and was honored on stage by local TV news star, Hudson Mack. It was a great evening and we thank the Chamber for all of its efforts to help business strive in Victoria.
Neverblue has signed an exclusive agreement with the leading online jewelry retailer, Bidz.com. The agreement makes Neverblue the exclusive agency for Bidz.com and Buyz.com worldwide display advertising as well as the exclusive Performance Marketing Network for Bidz.com in France, Germany and the UK. This announcement is following news of Neverblue’s expansion into Western Europe.
Historically, the relationship between the two companies has been strong thanks to innovative custom creatives, consistently growing display and search volumes, high quality traffic and profitable results. "We have a great partnership with Bidz.com" stated Thomas McCarten, Neverblue's Account Executive. "Bidz.com provides the best online jewelry experience in the world, and we focus on profitable marketing campaigns for them. Together, we have capitalized on the economic downturn and the increased availability of quality media to profitably deliver more than 7 billion impressions for Bidz.com in the last few months".
This demonstrates that CPA marketing is a strong marketing avenue even in tough economic times. Neverblue and Bidz.com plan to enter the European market with a positive mindset and some fantastic goals. This is a relationship you definitely will want to keep an eye on!
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